A book by ILL-STUDIO and GENERAL_INDEX, in partnership with SLAM JAM.
Sifting through the prosthetic memory of our contemporary time, the ADDPM Programme aims to scale a collective human legacy. The current epoch floats in a sea uninfluenced by logic, one so large that it almost cannot be seen.
No longer is there a distinction between virtual fantasy and political reality, archaic ritual or radical subversion, pop culture or fringe knowledge. This is the opposite of hierarchy. This is emotional contagion. This is a mountain of cultural recollections smashed into a level plain. While its embrace is boundless and panoramic, it is also unconditionally subjective in what it deems relevant.
The ADDPM Programme presents a perspective on the cultural and cognitive flattening of human networked recollections through various sensory and emotional expressions. Brief histories of the future, snapshots of the present and prolonged perceptions of the past shape-shift and fuse together to evolve into a collection of encyclopaedic explorations that formulate a taste of our current time.
These records sink into the residue of what it took to arrive at the dawn of the Anthropocene Era and examine its fingerprints, while synchronously shaping a cast of what the future might resemble in the form of a shared fantasy.
This must be the place. This is a safe space.
Nike & Pigalle campaign strategy and art-direction.
Photographer : Thibaut Grevet
New chapter. New rules. Duperré basketball court in collaboration with Stephane Ashpool.
Photography : Maxime Verret
Drone Image : Alex Penfornis
Ill-Studio conceptualized an installation at the Museum of Modern Art in Paris for the Pigalle Spring-Summer 2018 fashion show.
The installation explored the lifelong relationship between art and the anatomy of the human body and its performances. The scenography established visual parallels between the past, present and future of modernity, from the Roman Antiquity to the Avant-Garde era of the early 20th century and the Open-Source times we live in today.
Music composed by Thomas Roussel . Production by Villa Eugenie